In a market that’s completely flooded with content from other service providers, branding lets your target audience get a sense of who you are and… Read More »Brand your business in a day: A guide for service providers
Marketing for service providers is a big, broad category of ways to continue to serve your current clients and attract new ones to your services.… Read More »Why finding your niche is key to building your business
Imposter syndrome is real, and even the most confident people in business feel it. I want to talk about it here because I had two… Read More »Say goodbye to imposter syndrome
Sparkr Marketing is 1! Cue the confetti! One year ago I became a new entrepreneur and launched Sparkr Marketing with no idea what this first… Read More »Celebrating 1 year of being a new entrepreneur
When you are a thought leader in your field, there is always more content you need to create in a limited amount of time. This… Read More »Recycle your content to amplify your message
As businesses, we have fewer than 10 seconds to make a good impression. This is why you must ask for reviews.
What makes one business’s website better than another? Is it the design, the content, the simple navigation? I’d argue all of it combined makes a… Read More »How to write website copy that converts
At the heart of all your marketing content is a business one-liner that explains simply how you help your target clients. This seems pretty simple… Read More »1 simple statement your business must have for content marketing
Most business leaders accept today that they need marketing for their business to get more clients. This is even more so true today during COVID-19… Read More »What basic marketing does your business need?
One of the first hesitations I hear from business leaders when I talk about content marketing Is their fear of sounding annoying. People are uncomfortable… Read More »How to promote your business without being annoying
