Get your social media strategy in this 4-week group course for busy clinicians (or your assistant!)
Everyday Marketing Bootcamp
Grow your practice or facility with social media marketing
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Become a pro at using Canva
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Plan your content strategy
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Schedule monthly engaging social media posts
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Show up consistently online
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Reach your target clients and patients
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Stop wasting time figuring out what to post.
As a clinician you know you need to reach more people in the crowded online space
You have no shortage of ambition. You’ve gone out on your own to build your practice or business because you believe in yourself and your process. But as someone responsible for every part of the business, you have little time to devote to marketing. You know you shouldn’t be spending precious business hours scrolling on social media.
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You know you need marketing to keep your scheduling books full, but it’s overwhelming and you don’t know how to make the most of the little time you have.
You're in the right place if...
Between seeing patients or clients, charting, returning messages and doing it all over again, you’ve got little time to promote your practice on social media.
Sure, you post to social media for your practice, but not enough of your followers seem to engage with it or even notice it.
You don’t want to be one of those annoying people on Instagram. And you're definitely not willing to dance for likes.
When’s the last time you got a new referral from Facebook? Um…almost never. But everyone else says it works!
Now picture this…
You finally commit and get a custom content marketing plan that helps your practice grow.
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You get...
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Confidence to be your authentic self on social media
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Connection with your current patients and prospective ones
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Control over how and when you use social media (can we please stop the scrolling all day?!)
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Trust from your audience who will know you and like you
Introducing Everyday Marketing Bootcamp
A program on your own schedule and at your own pace to learn how to strategically plan, schedule and execute your social media marketing strategy. You’ll start to use your social media for your practice without letting it abuse you.
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Everyday Marketing Bootcamp includes a step-by-step, easy to implement system to make social media content marketing a meaningful way to connect with your audience.
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This 4-week pre-recorded program shows you exactly how to create and schedule your monthly social media content like a marketing pro. You’ll also get clear on how to turn your audience into clients or patients.
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Will my social media look like everyone else's?Not at all! Once you customize our designs to your brand colors and elements, they look completely different. Our captions leave room for you to add your own interests and expertise like only you can do.
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Who writes the captions?All of the content that we create is highly polished and professionally developed by a professional designer and writer – all directed and managed by healthcare industry expert of over 10 years, Wendy Margolin. You don't need to credit anyone for the content.
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How long will it take to customize the captions and templates?You, a team member or your virtual assistant can customize and post your whole month's worth of content in only an hour or two.
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I don't have a big following. Will this help my social media grow?Absolutely. Key to gaining more followers is creating better, consistent and authentic content. That’s why we created this club.
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I'm a social media wiz! Will this still help me?Your expertise is all you need to customize our captions. We include a video with the Canva templates to ensure you know how to use them.
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Isn't it better to just hire someone?Hiring a social media marketer is expensive, and even then it’s still better to have a hand in creating your own authentic content. If you patients or clients come to your practice because of you, then your content should include your voice as well.
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Is this only for Facebook and Instagram?Nope. Our captions are perfect for all the social media channels--as long as that’s where they are. If LinkedIn or Twitter is where your audience spends time, then you can use the captions and designs there.
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Can I cancel at any time?We understand that making an investment in your practice is a big decision. That’s why we’ve eliminated all risk and don't require monthly members to commit to more than one month at a time.
Meet your healthcare marketer, Wendy
Heyyy – I'm Wendy, and I geek out over online marketing. I'm a runner, total amateur guitar player and on any given night at least some of my 4 kids will tell you I'm a really good cook.
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More than a decade ago, my passion for healthy living led to my dismay over health misinformation I was seeing online. I took my concerns to my kids' pediatrician, and I've been supporting healthcare experts with online marketing ever since.
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I created this club to help more clinicians like you educate and support your audience on social media for less time and money. I can't wait to give you the tools and confidence to be authentic and engaging online. Let's reach your practice and business goals together.
Move at your own pace when you enroll:
Everyday Marketing Bootcamp (a $3000 value)
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Live coaching with accountability and Zoom open office hours
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4 prerecorded implementation modules showing you literally EVERYTHING you need to know to turn your expertise into authentic, engaging digital content on social media.
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A complete step-by-step plan showing you how to create and deliver content to your target audience without spending hours of your business days or evenings scrolling on social media.
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A plan for how to make marketing a seamless part of your business instead of being a distraction. Plus, a plan for what you should work on so that you don’t waste time.
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Mindset and motivation tips so you can get comfortable showing up for your audience without feeling inauthentic, sales-y or sleazy.
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Fill in the blank posts you can swipe and use as your own. Plus, Canva templates that you can use to adapt to your own brand style.
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You’ll get access to one prerecorded module per week so that you have ample time to dive into the lessons and execute that portion of the project plan BEFORE moving onto the next one.
I do this to protect your time, attention and focus while sparing you from the intense overwhelm that stops most busy health providers in their tracks.
Plus get these bonuses to help you generate unstoppable momentum (and keep it)
Bonus #1
An active and intimate group for members only to ask any questions and share your own tips.
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Bonus #2
Canva templates you can swipe and use as your own by changing the branding to match your own style.
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Bonus #3
Fill in the blank posts to swipe and use as your own so that you can create authentic content without starting from scratch.
Join now for $597
Say yes to...
You finally commit and get a custom content marketing plan that helps your practice grow.
​
You get...
-
Confidence to be your authentic self on social media
-
Connection with your current patients and prospective ones
-
Control over how and when you use social media (can we please stop the scrolling all day?!)
-
Trust from your audience who will know you and like you
By the end of this program, you’ll have
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Design templates for social media posts, banner images and stories
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Clarity about your content strategy
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Fill-in-the-blank social media posts
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Social media ninja tricks to take your audience to the next level of conversation and conversions
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Confidence to show up authentically on social media to support and reach your target audience without feeling too sales-y or sleazy (Although I fully support feeling dorky)
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Lifetime access to the course from a marketing expert with 20 years of experience.
Plus, you’ll be backed by a risk-free 14-day guarantee
Let me say this upfront.
Everyday Marketing is a comprehensive plan to learn how to use social media to help you grow your practice or business and to make marketing a seamless part of your busy work day. This program is for health experts who are COMMITTED to getting this done for their practice or business.
Now here’s the kicker.
By the end of 14 days, you’ll have received access to the first two modules. Meaning you’ll have a chance to learn Canva and to create a full month's worth of posts BEFORE making a final commitment.
If you don’t feel confident that this program is for you, simply reach out and show me that you’ve put in the work, and I’ll refund your investment.
Everyday Marketing Bootcamp is for...
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Mental health therapists
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Private practice physicians
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Occupational therapists
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Physical therapists
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Speech therapists
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Midwives
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Dietitians
We've worked with experts in all of these healthcare industries. We have you in mind when we create the captions and templates
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Will my social media look like everyone else's?Not at all! Once you customize our designs to your brand colors and elements, they look completely different. Our captions leave room for you to add your own interests and expertise like only you can do.
-
Who writes the captions?All of the content that we create is highly polished and professionally developed by a professional designer and writer – all directed and managed by healthcare industry expert of over 10 years, Wendy Margolin. You don't need to credit anyone for the content.
-
How long will it take to customize the captions and templates?You, a team member or your virtual assistant can customize and post your whole month's worth of content in only an hour or two.
-
I don't have a big following. Will this help my social media grow?Absolutely. Key to gaining more followers is creating better, consistent and authentic content. That’s why we created this club.
-
I'm a social media wiz! Will this still help me?Your expertise is all you need to customize our captions. We include a video with the Canva templates to ensure you know how to use them.
-
Isn't it better to just hire someone?Hiring a social media marketer is expensive, and even then it’s still better to have a hand in creating your own authentic content. If you patients or clients come to your practice because of you, then your content should include your voice as well.
-
Is this only for Facebook and Instagram?Nope. Our captions are perfect for all the social media channels--as long as that’s where they are. If LinkedIn or Twitter is where your audience spends time, then you can use the captions and designs there.
-
Can I cancel at any time?We understand that making an investment in your practice is a big decision. That’s why we’ve eliminated all risk and don't require monthly members to commit to more than one month at a time.
Testimonials
Luzmaria Velazquez, Essential Skills OT
Wendy give us all the tools we need to start promoting our services in a very simple way. She also encourages us to keep working and be focused on what we really want to achieve.
Amanda Gerson, ABG Speech Therapy
This was exactly what I needed. I am now able to plan my content weekly versus by the day and this has been such a time saver. By working with Wendy you’ll know that there is always someone rooting for you and cheering you on.
April Brown, Green Shelf Therapy
I'm a millennial, and I know how to use social media well, but I found that you just giving us the step by step was better because it saved me a lot more time.
I personally cannot wait to guide you over the next 4 weeks…
Using Everyday Marketing has made it easier for me to consistently and authentically show up on social media and in my weekly content while still spending the bulk of my work hours serving my clients.
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I’ve experienced firsthand what it feels like to finish a long day of work and then have to squeeze in time to think of social media content for the next day--right when I’m feeling the least creative.
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If you’re a busy health expert looking to grow your practice or business or looking to build your following so that you can be known as the expert in your field, you owe it to yourself to strengthen your connection with your audience.
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Should you choose to accept my invitation, I personally guarantee that you’ll improve your content, as well as the process of how you connect with your audience.
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I look forward to meeting you inside Everyday Marketing Bootcamp.
All my best,
Wendy
Join now for $597
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