Our Team

Hi! I'm Wendy, owner and founder of Sparkr Marketing.

I help service providers stand out by telling their story on websites, emails and social media. When it comes to marketing, the greatest waste is an idea that fails to connect to its audience – not because it wasn’t a good idea but because it wasn’t packaged as a great story.

My goal is to help you tell your story so that you can reach your business goals. I've worked in marketing communications for nearly 20 years and experienced firsthand the rapid pace of change in this space. I launched Sparkr Marketing to help you stay ahead in this age of information overload. I'll help you filter through the countless marketing tactics to find the right ones to reach your target market. Most importantly, I help your business stay true to your story.

I have deep experience in writing, social media content and ads, branding and graphic design. I've put together a growing team with experts in SEO, graphics and writing to support you in your marketing and business journey.

IMG_3513 copy

What sets us apart

I am really efficient at getting stuff done – and I've put together a team of experts who do the same. Our goal is to help you get ahead of your competition by using our breadth of digital marketing insight. We'll work together to determine your goals and make sure you achieve them. We stay on top of this rapidly changing marketing industry so you don't have to.

Interested in joining our team? Shoot me an email at wendy@sparkrmarketing.com.

Eryn Kushner, Executive Assistant

Eryn Kushner assists Sparkr Marketing virtually from Bluffton, SC, and the rest of the Sparkr team is seriously jealous during the winter.

She has a bachelor's degree in elementary and special education and a masters degree in reading from Edinboro University of Pennsylvania. Eryn has spent several years as a fourth and fifth grade teacher but has shifted her creativity and love for technology from the classroom setting to a marketing setting. Eryn worked as a treatment coordinator at a startup orthodontist office and quickly stepped into a role of managing the office marketing, website and social media. This background has allowed her to volunteer her skills as an administrator of several nonprofit organizations’ social media accounts as well. She is excited about being part of the Sparkr Marketing team and all the new skills she gets to learn along the way.

Eryn Kushner copy

What Eryn Does in the Sun

In Eryn’s free time she loves spending time with her two children and husband (usually on a court or field), cooking, building a new piece of furniture, taking a walk, going to the beach or traveling.

Give a shout out to Eryn at Eryn@sparkrmarketing.com

Adina Mayer, Content Writer

Adina Mayer is thrilled to be able to fuse together two of her passions as a content writer for Sparkr. As an English and education major from the University of Illinois in Champaign-Urbana, she loves getting to learn new things and then creatively expressing them in her writing. While living abroad, Adina had the opportunity to serve as the program director on a nonprofit and then pursued a career in digital marketing. When she is not working or spending time with family, you can usually find her in nature, playing guitar or reading!
Adina Mayer picture

Brianna Bussell, SEO

Chicago native, Brianna Bussell is an expert in web design and digital marketing and manages SEO for all Sparkr clients. As the founder and CEO of WebInsight, Brianna works to increase sales and optimize search results. She leverages her in-depth knowledge of information technology, social media, advertising trends and design for clients, creating stunning websites and marketing campaigns that get results.
With many years of SEO experience, Brianna has a track record of helping clients dominate Google search results pages. With over 30 websites ranking on the first page of Google for multiple keywords, she continues to look for ways to increase leads and convert organic traffic to paying customers.
Brianna Bussell, SEO

Rikki Carl, Graphics

Rikki Carl, owner of Rikki Carl Design is a full-service graphic designer and marketing specialist currently located in the northern suburbs of Chicago. She has a bachelors degree in fine arts from the Art Institute and extensive expertise in all things graphic design for businesses and non profits. She loves what she does, as she's living, learning and leveling up one day at a time.

Rikki Carl, graphics

Wendy's Story

We all have to start somewhere, like my first job at camp where I spent nine weeks plunging toilets and doing dishes. Thanks to the magic of camp and some awesome word-of-mouth marketing, they actually convinced my parents to pay $300 for me to work harder than ever worked. Pretty much everything I know in life, I learned at summer camp, which explains my obsession with all things camp to this day – sitting around a fire, playing guitar, camping trips and hiking.

I've taken those stories from around the campfire and brought them to businesses and nonprofits to help them reach their target market through authentic storytelling.

I've worked in marketing communications for 18 years. My love for telling stories led me to my first job at JUF News, Chicago's largest Jewish newspaper, where I wrote countless articles and eventually became associate editor.

After five+ years of writing, I longed to manage more areas of communications and found my way to Ida Crown Jewish Academy – a college preparatory high school – where I worked in marketing. For 12 years, I managed everything from branding, logos, press releases, event invitations, flyers, brochures, annual reports, photography, newsletters, social media and videos. From soup to nuts, I created and managed every project in house.

For nearly a decade, I've used my writing, branding, graphic design and social media skills to help clients in healthcare, insurance, engineering, business and nonprofit. I am also passionate about health and blog about food at granoladox.com.

When I'm not at my computer, I love spending time with my four kids and husband, running, biking, traveling, cooking and, of course – camping.