66: Instagram Stories for clinicians

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instagram stories for clinicians

Do you have a strategy for your Instagram Stories? It’s a powerful tool for reaching your audience, as well as potential colleagues and sources of referral. And, as of October 27, 2021, everyone on Instagram now has access to the link sticker on Instagram. This means that even without having to reach 10K followers, you can share links to articles, resources and your website.

instagram stories sticker
Stories sticker

Now is a great time for clinicians to get an Instagram Stories strategy

According to Hootsuite, 500 million people use Instagram Stories every day. With half a billion people using Stories every single day, it’s clear that Stories are an important channel for brands. The stats below further emphasize why you should try Stories, if you haven’t already.

Plus, 58% of people say they have become more interested in a brand or product after seeing it in Stories. Stories also let you naturally engage with your followers, get in the direct messages and even schedule discovery calls or appointments.

Tune in to this week’s episode to get ideas for how to use Instagram Stories to reach your audience, engage with them and get in conversation with them.

Make Stories easier with done-with-you content: The Clinician’s Social Media Club

Presenting The Clinician’s Social Media Club! Each month, members get access to… 

💥 Engaging, fill-in-the-blank social media captions from an experienced healthcare writer (me!).
💥 Customizable Canva templates designed to grab your audience’s attention to match the captions.
💥 Ways to use healthcare hashtag holidays to educate and inspire your audience.
💥 Explainer video lessons about how to use the new templates + open office hours. Our healthcare system needs A LOT of fixes. This is one small area where I can solve the overwhelm for clinicians.

My goal is to make social media easy and affordable so that experts can save time and have a bigger impact in this world. This Club is SUPER affordable ($47/month) and SUPER awesome. My beta members are already loving it. 

Ready to make social media for your practice or healthcare business a whole lot easier? Join The Clinician’s Social Media Club for only $47/month to get access to monthly social media captions and matching Canva templates designed with clinicians in mind.

About Wendy:

I help healthcare experts stand out by telling their story on websites, emails and social media. When it comes to marketing, the greatest waste is an idea that fails to connect to its audience – not because it wasn’t a good idea but because it wasn’t packaged as a great story.

My goal is to help clinicians stand out with content marketing. I’ve worked in marketing communications for nearly 20 years and experienced firsthand the rapid pace of change in this space. I launched Sparkr Marketing to help you stay ahead in this age of information overload. I’ll help you filter through the countless marketing tactics to find the right ones to reach your target market. Most importantly, I help your business stay true to your story.

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Want to talk strategy for your business? Be in touch! Let’s talk.

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