25: Behind the scenes on how I found my niche

  • by
healthcare niche

Having a niche is one of the most common pieces of advice I hear in business today. But is it really that important?

I’d argue that it is.

I’ve heard Donald Miller say countless times, “If you confuse you lose.”

And I’ve seen in my own business how clarity brings growth.

I’ve been transparent here on how I struggled to find my niche. Now that I finally settled on who I serve, I want to help you figure this out for yourself.

I’m helping health and wellness experts with content marketing on emails, websites and social media. I have no doubt that I’ll continue to narrow this down.

healthcare niche

For more training on digital marketing, at a deeper and more interactive level, join me in Sparks of Marketing Facebook group.  I go live every Thursday at 10:30AM CT, training you on a new digital marketing topic.

Follow me on Instagram and LinkedIn

Listen on iTunes

Listen on Spotify

Listen on Stitcher

Get branded images to make your social media easier

If you’re an expert, and you need to up your content game to reach your audience, I’ve created a video tutorial to branding and creating templates on Canva. It includes a workbook and 50 ideas on ways to promote your services on social media 👇

branding

For more training on digital marketing, at a deeper and more interactive level, join me in Sparks of Marketing Facebook group.  I go live every Thursday at 10:30AM CT, training you on a new digital marketing topic.

About Wendy:

I help service providers stand out by telling their story on websites, emails and social media. When it comes to marketing, the greatest waste is an idea that fails to connect to its audience – not because it wasn’t a good idea but because it wasn’t packaged as a great story.

My goal is to help you tell your story so that you can reach your business goals. I’ve worked in marketing communications for nearly 20 years and experienced firsthand the rapid pace of change in this space. I launched Sparkr Marketing to help you stay ahead in this age of information overload. I’ll help you filter through the countless marketing tactics to find the right ones to reach your target market. Most importantly, I help your business stay true to your story.

Want to talk strategy for your business? Be in touch! Let’s talk.

Got a chance to leave me a review?

I so appreciate reviews for the podcast on iTunes. It helps me build awareness for the show and help more people like you. It will also help me understand what is helpful and what matters the most to you so that I can constantly improve. If you got value from this episode, please take a moment to leave your honest rating and review. You can do that by clicking here.

Leave a Reply

Your email address will not be published. Required fields are marked *