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72: How to get more healthcare reviews in 2022

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When you need more reviews for your private practice or healthcare business, consider your own behavior. Your typical appointment with a healthcare provider likely ranges from acceptable to excellent. Once it’s over, you hurry to take care of all the tasks in your day that the appointment disrupted. The only times you consider leaving a review for the practice are those appointments that didn’t meet your expectations–where you waited too long or experienced some other frustrating scenario.

Prior to that first healthcare appointment with the practice, however, you likely spent some time absorbing information on a site like Google, Facebook or Healthgrades

No matter your industry, positive reviews typically don’t come naturally. It’s human nature to react when we’re annoyed but move on – albeit pleasantly surprised – when we are feeling appreciative. Rare is the client or patient who feels delighted and then proactively leaves you a review. 

This is why you need to ask.

In this episode I cover…

  • Why you need to ask for reviews
  • How to ask
  • How to make this part of your daily business practices
  • How to respond to positive and negative reviews with HIPAA compliance
  • Mistakes to avoid
  • And more…

Click here to read how to respond to reviews and to get a Google survey to gather more testimonials.

Join The Clinician’s Social Media Club

Presenting The Clinician’s Social Media Club! Each month, members get access to… 

💥 Engaging, fill-in-the-blank social media captions from an experienced healthcare writer (me!).
💥 Customizable Canva templates designed to grab your audience’s attention to match the captions.
💥 Ways to use healthcare hashtag holidays to educate and inspire your audience.
💥 Explainer video lessons about how to use the new templates + open office hours. Our healthcare system needs A LOT of fixes. This is one small area where I can solve the overwhelm for clinicians.

My goal is to make social media easy and affordable so that experts can save time and have a bigger impact in this world. This Club is SUPER affordable ($47/month) and SUPER awesome. My beta members are already loving it. 

Ready to make social media for your practice or healthcare business a whole lot easier? Join The Clinician’s Social Media Club for only $47/month to get access to monthly social media captions and matching Canva templates designed with clinicians in mind.

About Wendy:

I help healthcare experts stand out by telling their story on websites, emails and social media. When it comes to marketing, the greatest waste is an idea that fails to connect to its audience – not because it wasn’t a good idea but because it wasn’t packaged as a great story.

My goal is to help clinicians stand out with content marketing. I’ve worked in marketing communications for nearly 20 years and experienced firsthand the rapid pace of change in this space. I launched Sparkr Marketing to help you stay ahead in this age of information overload. I’ll help you filter through the countless marketing tactics to find the right ones to reach your target market. Most importantly, I help your business stay true to your story.

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Want to talk strategy for your business? Be in touch! Let’s talk.

Got a chance to leave me a review?

I so appreciate reviews for the podcast on iTunes. It helps me build awareness for the show and help more people like you. It will also help me understand what is helpful and what matters the most to you so that I can constantly improve. If you got value from this episode, please take a moment to leave your honest rating and review. You can do that by clicking here.